Should You Buy Bitcoin in 2025?

Bitcoin in brief

How much does 1 Bitcoin cost?

The price of Bitcoin is up this week. As of today, Bitcoin trades around AED 390,400, showing a 0.33% increase over the last 24 hours, though still marking a 2.91% decline over the past seven days. With a market capitalization of approximately AED 7.75 trillion, Bitcoin ranks #1 among cryptocurrencies, while average trading volumes for the past three months have hovered near AED 170.1 billion daily. Circulating supply stands at 19.87 million BTC, representing a dominant 65.47% share of the total crypto market. Given Bitcoin’s leading market presence and ongoing volatility, it remains a closely watched asset for investors in the UAE.

Our complete review of the cryptocurrency Bitcoin

Have recent market dynamics revealed a renewed growth cycle for Bitcoin? By synthesizing the latest price action with a three-year evolution, and integrating on-chain, technical, and market intelligence through our proprietary algorithms, we have dissected the forces shaping Bitcoin today. So, what makes Bitcoin potentially reclaim its role as a strategic entry point within the digital assets ecosystem heading into 2025?

Recent Performance and Market Context

Price Trajectory Over Three Years

Bitcoin has demonstrated resilient and impressive growth since 2022, punctuated by cyclical corrections and renewed all-time highs. After consolidating around $18,000–$22,000 during the 2022/23 bear phase, BTC embarked on a robust uptrend, notably breaking through $45,000 by late 2023, $68,000 by mid-2024, and now stabilizing around $106,252 as of June 2025. Its all-time high of $112,000, reached in May 2025, confirms both bullish appetite and structural demand. Yearly appreciation of +56.9% and a solid +13.87% since January 2025, despite corrections, highlight sustained positive momentum.

Positive Recent Events

• Strong inflows into Bitcoin ETFs ($5.86B in May 2025 alone)
• Major announcements at Bitcoin Conference 2025 (Tether, SoftBank, and Jack Mallers aggregating 42,000 BTC purchases)
• Corporate adoption intensifies; notably, Trump Media’s intent to deploy $500M into BTC and The Blockchain Group’s $68.7M acquisition (624 BTC)
• Net positive on-chain movements: holding patterns among long-term investors have resumed after a transient shakeout, supporting supply-side stability

Macro & Sectoral Tailwinds

• Increasing macro adoption as digital gold, a non-sovereign hedge against inflation and fiat currency depreciation—a narrative accentuated by continued global liquidity injections and monetary uncertainty
• Strengthening US regulatory clarity, which has unlocked institutional allocation, enabled wide-scale ETF adoption, and boosted investor trust
• Emerging economies increase Bitcoin adoption as a cross-border settlement and store-of-value mechanism, adding to organic demand

Technical Analysis

Key Crypto Indicators

• Moving Averages: Over 85% of major moving average signals remain bullish. The 50-day MA acts as primary dynamic support, while the 200-day MA, in uptrend since May 2025, reinforces the longer-term upward structure.
• RSI: Currently at 58 (slightly bullish-neutral), the RSI indicates headroom before reaching overbought extremes. Multi-timeframe analysis confirms a healthy consolidation.
• MACD: While the daily MACD has hinted mild short-term bearish divergence, the medium-to-long-term histogram profile remains broadly positive, suggesting temporary corrections within an overall bullish trend.

Structural Supports and Resistance

• Major Support: $105,000 (recent retracement zone and a psychological threshold)
• Secondary Support: $103,500–$104,200 (accumulation zones observed during corrections)
• Key Resistance: $107,500–$108,000; medium-term break above $112,000 (historic ATH) would validate a new bullish impulse

Momentum and Short/Mid-Term Structure

• Consolidation between $105,000–$112,000, amid high trade volumes, historically precedes major directional moves; a confirmed breakout above resistance would likely accelerate buying flows
• On-chain transfer volumes and address activity remain robust, signaling continued network value accrual

Fundamental Analysis

Expanding Adoption and Strategic Partnerships

• Institutional Penetration: Bitcoin ETF flows now represent the bulk of market demand in 2025, with over $110B AUM backing; corporate treasuries are increasingly diversifying into BTC as a reserve asset
• Network Effects: The development and usage of the Lightning Network encourage both scalability and microtransaction use-cases, keeping Bitcoin relevant even as the ecosystem diversifies
• Strategic Alliances: Large-scale partnerships (e.g., SoftBank/Tether/Jack Mallers, Trump Media) serve as public proof-points for blue-chip adoption and mainstream credibility—creating a self-reinforcing loop of trust and visibility

Attractive Valuation and Market Structure

• Market Capitalization: $2.11T, structurally dominant at 65.47% crypto market share—reaffirming Bitcoin’s leadership as the base layer of digital value
• Fully Diluted Valuation: $2.23T, with supply expansion capped (max 21 million BTC), supporting scarcity narratives; only 1.2 million BTC remain to be mined
• Liquidity: Exceptionally deep markets—$45.78B in daily trading volume and strong exchange order books enable efficient price discovery, facilitating both large and small investor access

Structural Strengths

• Technical Robustness: Proof-of-work blockchain remains the most secure, longest-running, and decentralized public ledger globally
• Community and Governance: Global developer engagement and transparent, open-source development underpin ecosystem resilience, while thousands of active nodes limit protocol capture risks
• Regulatory Foundations: US regulatory improvements have unlocked ETF approvals, increased reporting consistency, and fostered jurisdictional competitiveness in digital assets

Volume and Market Position

• Consistently high trading volumes indicate lasting investor confidence and global relevance
• Maintains the #1 position by market cap and network activity, ensuring that liquidity and price action remain robust relative to peers

Catalysts and Positive Prospects

• Protocol Updates: Ongoing Lightning improvements and expected upgrades further enhance utility and user experience in 2025 and beyond
• Ecosystem Growth: DeFi protocols, cross-chain integrations, and corporate/blockchain partnerships expand the value proposition and accessibility
• Regulatory Clarity: Recent US and select global policies have solidified legal frameworks for custody, trading, and settlement, spurring new institutional entries

Investment Strategies According to Horizon

Short-Term (Swing Trade)

• Volatility presents tactical entry opportunities, especially on technical pullbacks towards $105,000 (major support)
• Short-term traders may seek positioning prior to anticipated protocol upgrades or high-profile partnership news

Medium-Term (Position Trade / Multi-Month Hold)

• Secular consolidation and accumulation within the $105,000–$112,000 band offer a constructive setup for position building
• Attractive before the projected next wave of corporate treasury or ETF re-balancing, potentially aligning with quarterly macro inflection points

Long-Term (Core Allocation)

• Structural supply scarcity (approaching eventual max supply) provides a defensible tailwind for patient investors
• Growing institutional trust and continued product innovations bolster the case for multi-year portfolio inclusion, ideally on market retracements or ahead of wide adoption milestones

Is Now the Right Time to Consider Buying Bitcoin?

• Bitcoin stands at the intersection of global trust and digital innovation, reinforced by resilient price action, constructive technical patterns, and a deepening base of institutional support.
• Key strengths:
• Outstanding market dominance (65%+), leadership in liquidity, and unchallenged adoption as a digital reserve asset
• Institutional demand via ETFs and corporate allocations at historic highs
• Regulatory clarity in major markets, providing a foundation for further adoption
• Scarcity-driven long-term valuation, with only 1.2M BTC left to be mined
• Deep network effects, technical robustness, and an ever-expanding ecosystem (payment rails, DeFi, Lightning Network)
• Projections point to Bitcoin embarking on a potentially sustained bullish cycle, where consolidation above $105,000 could serve as a springboard toward new all-time highs.
• The current confluence of technical, fundamental, and macro factors justifies renewed and vigilant interest. Bitcoin could well be entering a renewed bull phase, offering a strategic entry point for forward-looking investors.

Bitcoin remains a highly volatile asset class, presenting excellent prospects for dynamic investment, yet requiring diligent risk management. Recent price acceleration reaffirms Bitcoin’s ability to generate rapid, substantial movements, but ongoing macro developments underline the necessity for selectivity. Key levels to watch include $105,000 as immediate support and $112,000 as major resistance. The upcoming protocol upgrade, scheduled for Q2 2025, could prove to be a pivotal catalyst for Bitcoin’s next evolution.

How to buy Bitcoin?

It is simple and secure to buy Bitcoin online today, especially via regulated crypto platforms approved for users in the UAE. There are two main ways to gain exposure to Bitcoin: the first is spot buying, where you actually purchase and own a share of Bitcoin, and the second is trading CFDs (Contracts for Difference), which allows you to speculate on Bitcoin’s price movements without direct ownership. Both methods are accessible online in just a few steps. You’ll find a detailed comparison of recommended platforms and their fees further down this page.

Spot Purchase

Spot purchase of Bitcoin means buying the actual digital asset and holding it in your own crypto wallet. You truly own Bitcoin and can transfer it out of the platform whenever you wish. Fees for spot transactions on most platforms are usually a fixed percentage per trade. For the UAE, fees are often around AED 20–25 per transaction.

Important Example

Example with AED amounts: Let’s say the current unit price of Bitcoin is $106,252 USD, equivalent to about AED 390,000 (using an exchange rate of 1 USD ≈ 3.67 AED). With an investment of AED 4,000, you can buy approximately 0.0102 BTC, considering an estimated transaction fee of AED 25.

✔️ Profit Scenario: If the price of Bitcoin rises by 10%, your holding would then be worth AED 4,400.
Result: AED 400 gross gain, which is +10% on your original investment.

CFD Trading

Trading Bitcoin via CFDs means you don’t actually own Bitcoin, but instead open a position on its price movement. This approach lets you use leverage (borrowed funds) to amplify your exposure. Typical costs include the spread (difference between buy/sell price) and overnight funding fees if you hold the position overnight.

Important Example

Example with leverage: Suppose you deposit AED 4,000 and use 5x leverage to open a CFD on Bitcoin. This gives you exposure to AED 20,000 worth of Bitcoin.

✔️ Profit Scenario: If Bitcoin rises by 8%, your position gains 8% × 5 = 40%.
Result: That’s a AED 1,600 gross gain on your AED 4,000 investment (excluding fees).

Final Advice

Before investing, always compare the fees, security, and conditions of different platforms available in the UAE. The best approach depends on your investment objectives and your experience level. For a side-by-side comparison of reliable crypto platforms, refer to the comparative table provided below.

Our 7 tips for buying Bitcoin

The latest news about Bitcoin

Bitcoin remains robust near $105,000, with rising institutional adoption and positive long-term technical trends. Over the past week, Bitcoin has demonstrated remarkable resilience, holding steadily above the $105,000 support despite slight corrections, and maintaining a solid year-to-date growth of nearly 14%. Institutional interest continues to underpin market confidence, with key financial indicators such as a $2.11 trillion market capitalization and bullish signals from 85% of moving average models. This strong structural foundation is particularly significant for investors in the AE region, where diversification and exposure to global digital assets remain strategic themes.

Institutional inflows into Bitcoin ETFs reached $5.86 billion in May, confirming sustained demand and liquidity. The persistent inflow into spot Bitcoin ETFs—despite some end-of-month outflows—highlights ongoing appetite from global and regional asset managers. For AE-based institutions, this growing ETF market is especially relevant, as regional exchanges and custodians increasingly explore offering compliant digital asset vehicles linked to major international products. The cumulative effect is a boost in market depth and price discovery, beneficial for professional allocators in the region.

Corporate adoption accelerates with notable companies announcing large-scale Bitcoin purchases and investment plans. In a demonstration of growing corporate conviction, announcements such as Trump Media’s planned $500 million Bitcoin treasury allocation, The Blockchain Group’s acquisition of 624 BTC, and the major partnership between Tether, SoftBank, and Jack Mallers to purchase 42,000 BTC signal rising adoption at the strategic enterprise level. These initiatives reinforce Bitcoin’s status as a legitimate treasury asset and may encourage regional conglomerates and sovereign-linked entities in AE to review or expand their crypto strategies.

Technical indicators suggest a neutral short-term view but confirm a bullish long-term outlook with a breakout potential. Technical analysis shows that Bitcoin is consolidating within a $97,000–$112,000 corridor, with the 50- and 200-day moving averages providing strong bullish support, and a Relative Strength Index in healthy territory near 58. While short-term oscillators are mixed, the overall sentiment remains positive, and consensus forecasts indicate that a sustained break above $112,000 could trigger another leg upward, an important signal for traders and portfolio managers in the region.

The scarcity factor intensifies as less than 1.2 million BTC remain to be mined, underlining long-term value. With 19.87 million BTC already in circulation and less than 1.2 million left to be mined, Bitcoin’s programmed scarcity is becoming more pronounced than ever. This fundamental driver, combined with a maturing regulatory environment and growing recognition as a store of value, heightens interest from AE family offices and high-net-worth individuals seeking exposure to provably scarce digital assets. The increasing adoption of the Lightning Network for microtransactions and the alignment of regional tax regimes are further strengthening the case for Bitcoin as a strategic and practical investment in the AE context.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.