Should I Buy Google Stock in 2025? UAE Market Insights

What is Google?

How much is the Google stock?

The price of Google stock is falling this week. Currently, Google (Alphabet Inc. Class A) trades at $171.86, with a 24-hour drop of $0.50 (-0.29%) and a weekly decrease of -2.01%.

With moderate volatility and solid long-term fundamentals, Google’s stock offers potential opportunities for investors in the UAE to consider.

Our full analysis of the Google stock

Having thoroughly reviewed Alphabet Inc. (Google)’s most recent quarterly results, along with its three-year share price development, we applied our multi-factor proprietary models—combining financial metrics, technical signals, market sentiment, and competitive benchmarking—to deliver a robust and forward-looking analysis of this technology leader. The synthesis of these diverse data points presents a nuanced picture of a company navigating both renewed momentum and secular growth drivers. So, why might Google once again be considered a strategic entry point into the global technology sector as we approach 2025?

Recent Performance and Market Context

Alphabet’s current valuation, at $171.86 per share (as of 30 May 2025), sits just above a key technical support level while offering context to recent consolidation activity. Year-to-date, the stock has demonstrated a correction of -9.21%—a movement primarily attributable to cyclical sector rotation and profit-taking in mega-cap US tech. On a one-year basis, shares have modestly declined by -2.5%; yet the six-month trajectory paints a more resilient picture (+1.45%), underscoring Alphabet’s defensive characteristics amid volatile markets.

Positive recent developments abound. Q1 2025 produced results that were demonstrably superior to consensus expectations: revenue increased by 12% YoY to $90.23 billion, while EPS surged to $2.81, a notable 39% above analyst forecasts. Such robust operational outperformance amid a turbulent macroeconomic landscape sends a clear signal regarding the underlying strength and adaptability of Alphabet’s business model. Importantly, the company’s $2.09 trillion market capitalization, paired with steady average trading volumes (~39.8 million shares over three months), indicates persistent investor engagement and confidence.

The macroeconomic backdrop remains generally favorable for US technology titans. Sustained global digital ad spending, accelerating cloud transformation across enterprises, and reinvigorated investment in artificial intelligence present multi-year tailwinds. Alphabet’s unrivaled scale and diversified offerings across search, cloud, YouTube, and new hardware verticals position it to continue capturing incremental growth as digitalization, AI, and next-gen tech adoption expand not just in developed markets, but across the rapidly digitizing Middle East as well.

Technical Analysis

From a technical standpoint, Alphabet currently exhibits multiple signals that could foreshadow the stock’s next bullish phase. Relative strength index (RSI) sits in neutral territory at 61.61—comfortably away from overbought conditions, suggesting further upside potential before technical constraints manifest. The MACD does reflect a short-term bearish crossover; however, the overall picture is notably offset by the longer-term moving averages.

These bullish signals on all major moving averages confirm that the pullback has found strong support around $170—just above the current price—forming a resilient base. Technicians will also note the convergence of the recent support at $170.63 and resistance at $174.42, with the next major resistance at the 52-week high of $207.05. A breach above this zone may open the path for renewed momentum, while the current technical posture seems optimal for intermediate-term positioning.

Market-wide technical consensus now leans firmly positive, with 14 bullish, 5 neutral, and only 3 bearish signals, further supported by a “Strong Buy” rating on moving averages. This technical backdrop, paired with constructive volume patterns, may suggest that Alphabet is poised for a recovery-led advance as capital rotates back into quality technology franchises.

Fundamental Analysis

Alphabet’s Q1 2025 financials decisively underscore the company’s fundamental strengths. Revenue growth of 12% YoY, substantially outpacing both inflation and most comparable tech conglomerates, stems from:

• Resilient digital advertising across core Google Services
• Double-digit expansion in YouTube ad revenue (+10% YoY)
• Accelerating momentum in Google Cloud, which has become a strategic driver owing to the ongoing cloud migration trend

Operating income hit $30.61 billion, with EPS at $2.81—a remarkable 39% beat over consensus. Such margin expansion, even amid heavy capital expenditure ($17.2 billion CapEx), speaks to Alphabet’s scale advantages and the persistent efficiency of its integrated ecosystem.

Valuation remains compelling on both absolute and relative terms:

• Price/Earnings (TTM): 19.17—an attractive entry point for a mega-cap exhibiting double-digit revenue and EPS growth
• PEG Ratio: Implied at a discount given the 11.6% projected 2025 revenue growth and EPS estimates set to rise 12.5%
• Dividend Yield: 0.49%—recently initiated, reinforcing shareholder return orientation

Alphabet’s operational fortitude is anchored by $60.68 billion in free cash flow, consistent leadership in search, and commanding share across YouTube, Android, and cloud. The innovation engine has only accelerated with Gemini AI now deeply integrated across products, ensuring the company’s relevance in the rapidly evolving AI landscape.

Structurally, Alphabet maintains its “monopoly-like” market position in search, a robust balance sheet, and a culture of relentless innovation—a combination not easily replicated by competitors. The market’s consensus target of $199.75 suggests potential for more than 20% upside, which appears well supported given these fundamentals.

Volume and Liquidity

Liquidity is a key component of Alphabet's enduring strength. With an average three-month trading volume of nearly 40 million shares, investor access remains seamless and spreads are tight—conditions that institutional and individual investors alike prize for efficient trade execution.

The company’s $2.09 trillion float supports both stable valuation and robust price discovery, even amid market turbulence. In particular, high liquidity facilitates dynamic capital inflows and outflows without amplifying volatility, while also allowing for rapid assimilation of new positive information, making Alphabet an appealing instrument for both active traders and buy-and-hold investors.

Catalysts and Positive Outlook

Looking forward, a compelling suite of catalysts may underpin a return to positive momentum through the remainder of 2025 and beyond:

• AI Leadership: Continued rollout of Gemini AI across all Google properties enhances brand value and opens incremental monetization vectors in ads, content, and enterprise solutions.
• Cloud Acceleration: Alphabet’s enterprise cloud unit continues to capture global share, benefiting from both the structural shift to digital infrastructure and new AI-driven cloud offerings.
• YouTube Growth: Double-digit ad growth at YouTube, coupled with ongoing platform innovation, secures Alphabet’s dominance in the rapidly expanding digital video market.
• Strategic Partnerships: New collaborations (e.g., with Gentle Monster on smart eyewear) demonstrate Alphabet’s capacity to diversify revenue and reinforce its hardware/software ecosystem.
• Geographic Expansion: Newly launched direct device sales in India and continued focus on emerging markets add to the company’s secular growth drivers.
• Event Catalysts: The upcoming Google I/O and further AI-driven product announcements may serve as immediate triggers for re-rating the stock.
• ESG Momentum: Ongoing investments in sustainability and governance strengthen Alphabet’s appeal to institutional capital flows with an ESG mandate, a trend gaining importance in the GCC investment community.

These levers, reinforced by high analyst price targets (ranging $185–$237), support both near- and medium-term optimism, especially as global digitalization accelerates and regulatory headwinds are balanced by proactive innovation.

Investment Strategies

Alphabet’s current setup presents multiple avenues for investors seeking to establish or increase exposure:

• Short-term Entry: The share price sitting on a robust support base above $170 aligns well for tactical positioning ahead of upcoming catalysts (notably Google I/O and next AI launches). Technical reversals from this area have a history of producing sustained advances, making short-term trades favor the risk/reward dynamic.
• Medium-term Outlook: Revenue and earnings trends suggest the valuation reset of early 2025 may have overshot. As growth momentum resumes, capturing the next push toward the analyst consensus target near $200 can yield an attractive risk-adjusted return.
• Long-term Portfolio: For investors with a multi-year view, Alphabet’s breadth—AI, cloud, advertising, hardware, and global reach—combined with its free cash flow generation and fortress-like balance sheet, justifies holding through cycles as secular digital demands expand, particularly in rapidly transforming regions like the Middle East.

Positioning at the current technical low or on confirmation of new bullish signals could align portfolios ahead of significant reacceleration as Alphabet reaffirms its global technology leadership.

Is it the Right Time to Buy Google?

In sum, Alphabet stands out as a rare combination of innovation-driven growth, operational excellence, and manageable risk, with a technical backdrop that currently favors accumulation. Key strengths include:

• Double-digit top- and bottom-line growth exceeding peers
• Resilient competitive moats across high-value digital verticals
• Attractive valuation metrics for its growth and scale
• Robust liquidity and institutional support
• A packed calendar of catalysts that can sustainably lift the stock

With key supports holding and a backdrop of resurgent AI, cloud, and digital media growth, Alphabet seems poised to re-enter a pronounced bullish phase. For investors seeking high-conviction exposure to the next wave of global tech, especially those in the Middle East tracking US innovation, Alphabet’s current setup appears to represent an excellent opportunity to capitalize on the convergence of fundamental strength, technical alignment, and multi-year growth trends.

As digital transformation accelerates, Alphabet’s steadfast innovation and expanding ecosystem underscore its position as a technology bellwether that deserves close and ongoing consideration for forward-looking portfolios.

How to buy Google stock in the UAE?

Buying Google (Alphabet Inc., ticker: GOOGL) stock online from the UAE has never been simpler or more secure. With a fully regulated broker, you can open an account online, deposit funds in AED or USD, and start investing in just a few clicks. Retail investors typically have two main approaches: purchasing real Google shares directly (“spot buying”) or trading them via Contracts for Difference (CFDs), which allows for leverage and short-term trading. Each method has specific characteristics and costs, which we detail below—compare leading broker offers further down this page to find your best fit.

Spot Buying

Buying Google stock “on the spot” means you become a direct shareholder—you own real shares listed on the NASDAQ, participate in dividend payouts, and benefit from any long-term price appreciation. Most UAE-friendly online brokers charge a fixed commission per transaction, ranging from around $2–$10 USD (or local equivalent, ~AED 7–37).

Example

Suppose Google shares are trading at $171.86, and you want to invest $1,000. After accounting for a typical $5 brokerage commission, you can purchase about 5.78 shares ($1,000 – $5 = $995; $995 ÷ $171.86 ≈ 5.78 shares).
✔️ Gain scenario: If Google’s price rises by 10%, your investment would be worth approximately $1,100.
Result: +$100 gross gain, a 10% return on your investment (excluding currency conversion or other fees).

Trading via CFD

CFDs (“Contracts for Difference”) allow you to speculate on Google’s share price without owning the stock, often with leverage. You can take both long and short positions. The typical costs are the spread (the difference between buy/sell prices) and a daily overnight financing fee if you hold positions open beyond one day. CFD trading carries higher risk, especially when using leverage.

Example

With $1,000, you open a CFD position on Google, applying 5x leverage. This gives you exposure to $5,000 worth of Google shares.
✔️ Gain scenario: If Google’s share price increases by 8%, your position gains 40% (8% × 5), meaning a potential profit of $400 on your initial $1,000 (before fees).

Final Advice

Before investing, compare brokers’ fees, spreads, and account requirements—small differences can have a big impact over time. Whether you prefer to own real Google shares or actively trade CFDs depends on your financial goals, risk appetite, and investment strategy. Refer to our broker comparison tool further down the page to choose the platform that best meets your needs.

Our 7 tips for buying Google stock

The latest news about Google

Alphabet's Q1 2025 results exceeded analyst expectations with strong revenue and earnings growth. Alphabet reported Q1 revenues of $90.23 billion, marking a 12% year-on-year increase, and a quarterly EPS of $2.81, outperforming analyst consensus by 39%. This robust quarterly showing highlights the underlying strength of its core business, especially digital advertising, YouTube, and cloud services, which are all segments with active demand from enterprise clients in the UAE, including local SMEs and government digitalization initiatives that rely on Google Cloud and Android ecosystems.

Alphabet maintains a solid technical buy signal, supported by strong moving averages across all timeframes. Despite recent short-term volatility, technical analysis as of 30 May 2025 indicates a strong buy, with all major moving averages (20, 50, 100, 200-day) posting bullish signals. The overall technical consensus also remains positive, indicating sustained investor confidence—a relevant factor for institutional investors and wealth managers in the UAE assessing entry points during temporary corrections.

Ongoing integration of Gemini AI positions Google as a regional innovation leader with new AI-powered products and services. The rollout of Gemini AI, including visible upgrades to Google Search and Workspace, means more AI-enabled tools will be available for both businesses and consumers in the UAE. With the UAE’s government and private sector emphasizing digital transformation, these advancements are expected to reinforce Google’s ecosystem footprint locally, create opportunities for cloud infrastructure expansion, and foster new corporate partnerships.

Analyst consensus targets a ~20% upside for Alphabet stock, reflecting positive outlooks despite YTD correction. Recent analyst targets place GOOGL's fair value at $199.75 per share—a 20.6% upside from current levels—supported by expectations of continued earnings momentum and innovation. This is noteworthy for UAE-based investors and asset managers seeking global tech exposures, as the region increasingly diversifies holdings towards resilient, cash-generative firms with high projected growth.

Alphabet’s continued partnerships and local product rollouts expand its presence and relevance in the UAE market. Alphabet's ongoing collaborations, such as wearable tech partnerships and the direct expansion of device sales in new emerging markets, follow its pattern of aggressive regional engagement. In the Gulf, Google maintains significant market share through services such as Search, YouTube, and Android, and is a core partner in government digitalization and smart city initiatives across the UAE, making the stock particularly pertinent for portfolios focused on digital economy enablers.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.